Shark's new 'transformative' hairdryer cuts drying time in half and protects hair from heat

Renowned tech brand Shark, beloved for its reliable and efficient vacuum cleaners, steamers and beauty gadgets, has just dropped its latest gem - and beauty buffs are going wild for it. The Shark SpeedStyle Pro FLEX 4-in-1 High-Velocity Hair Dryer, priced at £199, boasts a suite of four styling attachments including a FrizzFighter Finishing Tool, QuickSmooth Brush, Turbo Concentrator, and DefrizzFast Diffuser which the dryer smartly adjusts its heat settings to match.

Flaunting a chic mocha/silver design, this lightweight and foldable hairdryer is not only a breeze to handle but also perfect for travellers as it can be made 'small and sleek' and compact.

Its results has haircare enthusiasts raving about the hair dryer, which has been hailed for delivering 'salon looking hair all day' - and easily. One Shark user exclaiming "styling my hair has become so much easier" thanks to the new device. Engineered with cutting-edge Scalp Shield technology, the Shark styler has your hair's health in mind and works to ensure new hair growth is safeguarded against heat damage.

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Announcing this innovative new product - that shoppers say 'half' their drying time - Shark Beauty took to social media to share the details, posting a video that showcased the versatility and benefits of the hair dryer. The caption read: "Introducing the SpeedStyle Pro Flex Hair Dryer System. Enjoy salon-worthy styles and professional power at home. Complete with Scalp ShieldTM Technology for optimal hair and scalp health.

"SpeedStyle Pro Flex helps you elevate your styling game with a twist. Grab and go with the ultimate powerful performance hair dryer that's compact without compromise."

No surprise that beauty enthusiasts were quick to express their excitement in the comments section. One fan wrote: "This is not a want but a NEED," reports OK!.

Another chimed in: "This looks amazing. "

Beauty fans who have already purchased the device - which only launched a few days ago - seem to be equally impressed, with no negative reviews and a 5-star rating across the board.

One ecstatic user exclaimed: "I'm really happy with this hairdryer! I love the fact that it folds it makes it really convenient for storing. All the attachments are amazing! The diffuser is brilliant for curling my hair, I love the flyaway smoother and the fact the brush attachment makes it easier than using my regular brush."

They added how rapid the drying time is saying: "The drying time is so fast, my hair is thick and usually takes ages to dry but with this hairdryer it cuts my drying time by half, so convenient for myself who leads a busy life, styling my hair has become so much easier!"

Another was "shocked" at how quickly it dried her "thick hair" - which is no doubt thanks to the styler's 0-100mph high-velocity airflow. They expressed: "I've used the frizz fighter mostly and also used the quick smooth brush, I have thick hair and [was] shocked how quickly my hair dried. I'm very impressed with this. Great features of controlling the heat and speed. The frizz-fighter tool is fantastic I had no strands of hair sticking up, my hair looked like I had straightened it, excellent hairdryer makes drying and styling my hair so much easier and quicker."

A third delighted customer raved about the product, praising its design: "Firstly I love this product it's so lightweight I love how it's easily manoeuvreable the attachments are great and really do make a difference, especially the shine attachment. I have curly hair and I highly recommend this product so easy to tame."

One style enthusiast was 'amazed' by the salon-quality results and said: "The rounded brush attachment means you can perfect the bouncy blow you get in a hairdresser in the comfort of your own home."

So far, shoppers have yet to report any issues or flaws with this product. However, if you're still unsure, we have a few alternatives that we rate highly. The BaByliss Air Power Pro, £150, is loved for its "light and easy to hold" finish that's "great for travel".

With additional attachments, a diffuser and styling nozzle, just like the new Shark tool, one beauty enthusiast raved about their experience with it and said: "My hair is long, thick and holds onto water, and it usually takes a good 10 minutes with my old favourite ghd Helios hair dryer to get my lengths completely dry but the BaByliss Air Power Pro halved that. I think it's the most powerful hair dryer I've ever used, blasting into the roots (using the styling nozzles does reduce the force somewhat though)."

They added: "Because it does such a good job at drying hair with its powerful air rather than heat, it doesn't feel as hot on the hair or head as some hair dryers certainly no singed scalps here. Elsewhere, bargain hunters can snap up Dyson's Supersonic dryer for just £259.99, slashed from £359.99, here.

For those looking to upgrade their hair game, Shark's latest innovation, the SpeedStyle Pro FLEX 4-in-1 High-Velocity Hair Dryer System, is available here.